Retailers in the 100% long portion of the index include U.S. It is 100% long the ProShares Online Retail Index, which tracks retailers that primarily sell online or through other non-store channels, and 50% short the Solactive-ProShares Bricks and Mortar Retail Store Index that brings together traditional in-store retailers. The ProShares Long Online/Short Stores Index combines two specialized retail indexes into one. SOLACTIVE-PROSHARES BRICKS AND MORTAR RETAIL STORE INDEX SWAP SOCIETE GENERALE SOLACTIVE-PROSHARES B&M RETAIL INDEX SWAP BNP PARI RETAIL STORE INDEX SWAP GOLDMAN SACHS INTERNATIONAL SOLACTIVE-PROSHARES BRICKS AND MORTAR RETAIL STORE INDEX SWAP GOLDMAN SACHS INTERNATIONAL PROSHARES ONLINE RETAIL INDEX SWAP UBS AG E PROSHARES ONLINE RETAIL INDEX SWAP BNP PARIBAS GOLDMAN SACHS INTERNATIONAL PROSHARES ONLINE RETAIL INDEX SWAP GOLDMAN SACHS INTERNATIONAL PROSHARES ONLINE RETAIL INDEX SWAP SOCIETE GENERALE A potential advantage is that the long and short positions may offset one another, resulting in a lower net exposure to the direction of the market.
The ProShares Long Online/Short Stores Index combines a 100% long position in retailers that primarily sell online or through other non-store channels with a 50% short position in those that rely principally on revenue from physical stores. Over 80 major retailers have declared bankruptcy since 2015 and longstanding names like The Gap and Macy’s are struggling to remain viable. In general, profit margins and Return on Assets have been declining for years, currently approaching the lows of the Great Recession. Physical retailers are under immense pressure. It's predicted that, by the end of 2020, online retail may account for about 16% of global retail sales, leaving tremendous room for growth. Once your order is fulfilled, you've just bought your first shares of ProShares Long Online/Short Stores ETF.E-commerce sales are growing at a rapid pace and undermining in-store retail as consumer habits change and shoppers move online. You may also be able to purchase fractional shares, depending on your broker. Note that depending on when you decide to buy the stock, the stock might be higher or lower than the price listed. Once that you've found ProShares Long Online/Short Stores ETF on your broker, you can submit a purchase order to buy the stock for $37.20 a share (current price). When your funds are settled into your account, look for ProShares Long Online/Short Stores ETF on your broker by searching for the company name: ProShares Long Online/Short Stores ETF or the ticker symbol: CLIX. Search for CLIX on the brokerage app or site.Some brokers might allow funding via a debit or credit card. Transferring via a bank transfer is recommended and the most common way to fund an account. You'll need to transfer money into your new brokerage account before you can buy the stock. Start investing with as little as $1 and see what others are buying.